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Crewe Alexandra and Carabao SPORT link up for the 2023/24 season

7 September 2023

Crewe Alexandra are delighted to announce that Carabao SPORT has become the official sports drink of Crewe Alexandra Football Club.
 
The new drink is designed to aid hydration, thanks to its uniquely formulated carbohydrate-electrolyte recipe, with added B vitamins.
 
Carabao SPORT is available in two flavours: orange and mixed berry. Both are presented in a 500ml bottle, complete with a striking design and sports cap.
 
John Luck, CMO of Intercarabao, said: “We’re delighted to team up with Crewe Alexandra and help to hydrate the Railwaymen throughout this season. We’re looking forward to a few activations that will benefit supporters throughout the campaign.”
 
Head of Commercial at Crewe Alexandra, James Beckett, added: “To partner with an international brand like Carabao is another positive step for the Football Club.
 
“I’m sure Carabao SPORT will be a big benefit to the team this year and we really are grateful for their support.”

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